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Descent Digital

[ Grow · Services ]

Social media management.

Delivered with specialist partners we have worked with for years.

Social media is not something we claim to be best at, so we do not pretend otherwise. When clients need it alongside web and search work, we deliver it with trusted specialists we have worked with for years, and we coordinate it so the messaging matches everything else. You will always know who is doing what and what they cost. If social is the main thing you need, you may well be better served going directly to a specialist, and we will happily say so on the call.

A content creator filming with a camera on a tripod

Why not just do it in-house yourself?

Often you should, particularly for small local businesses.

Nobody knows your business, your customers or your day-to-day like you do, and that authenticity is most of what makes social work. An outside supplier posting generic content on your behalf usually looks exactly like what it is.

Where outside help earns its place is strategy, production quality and consistency when you genuinely have no time.

How does it work with partners?

Straightforwardly, and transparently.

We scope what you need, bring in the right specialist, and stay involved so the social work lines up with the site, the search strategy and the campaigns. You get one point of contact and clear reporting.

What we will not do is quietly subcontract while implying it is all us. You will know who is on your account.

A creator's desk with a laptop, camera and editing kit

[ How it works ]

What happens, step by step.

  1. Start

    Discovery call

    We talk through what you need from social, and whether it is the right place for your money.

  2. Next

    The right partner

    We bring in a specialist we trust and introduce them by name, with their costs shown separately.

  3. Ongoing

    Content and posting

    They produce the content. You post it, or they do, whichever suits you.

  4. Monthly

    Joined up

    We keep social in step with the website, search and any ads, so the messages match.

[ Is it a good fit? ]

Who this suits, and who it does not.

A good fit

  • Your customers spend time on one or two platforms you can name.
  • You have things worth showing: products, places, people or work.
  • You want it coordinated with your website and search work.

Probably not right yet

  • Social is the only thing you need. A specialist directly will suit you better.
  • You want to be on every platform at once.

[ Cost ]

What it costs.

Social is quoted per project, depending on the partner and what you need. You will see who is doing the work and what they charge.

See all pricing→

[ FAQs ]

Questions people ask us

Does social media actually drive sales?
For some businesses it is a genuine sales channel, for others it is closer to reputation and reassurance: people check you exist and look active before enquiring. Both have value, but they justify very different budgets. The honest test is whether you can trace revenue back to it in your own analytics. If you cannot, treat it as a trust signal and spend accordingly rather than pouring money into a channel on faith.
Can you just do content for me to post?
Yes, that is often the most sensible arrangement: specialists produce the content and the strategy, you or your team post and handle the replies. It keeps the voice authentic and the cost sensible, because community management is the time-expensive part. For a lot of small businesses this hybrid is the version that actually survives past month three, which matters more than the version that looks best on a proposal.
Should I be on every platform?
No, and trying to be is the most common way social media becomes a chore that gets abandoned. Pick the one or two where your customers actually are and do those properly. For most local and trade businesses that is a much shorter list than the industry suggests. Being genuinely good on one platform beats being thin on five, and it is far more likely to still be happening next year.

[ Contact ]

Let's be honest about whether you need it

Book a free discovery call and we will tell you if social is where your money should go, or if it is not.

James, Founder at Descent Digital

Rather just message?

Reach James directly on Telegram. No form, no account manager, no waiting for a reply that never comes.